Everyone from hotel owners, tour operators, airlines, restaurants, taxi drivers, right to the travellers are all wondering how to approach the recent challenge of coronavirus (COVID-19). If the pandemic threat itself was not enough to deal with, it is combined with the increasingly likely possibility of a global recession.
There is no handbook on how to deal with this. We are in uncharted territory. In Skift’s recent Travel Tourism Industry newsletter, Seth Borko provides an overview of where North American travellers are currently at in regards to future travel.
Read Seth’s article here.