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ICT’s “Essential Costa Rica” Campaign hits major U.S. and Canadian Cities

Through a virtual full-sensory immersion, ICT recreated the essence of a Costa Rican rainforest inside the container-sized Essential Costa Rica bus. The experience was delivered through 360˚ image transmissions depicting the country’s natural treasures, including lush flora, wind and atmospheric effects, and clever lighting.

Will a US travel recession affect Costa Rica?

There are worrying signs about where worldwide demand is headed, and evidence suggests that the U.S. is poised for a slowdown across every travel category. As U.S. travellers continue to be the most frequent visitors to Costa Rica, we could be negatively affected by their situation.